Tata AIA also unveils Tata AIA Health Buddy, India’s first 24x7 health and wellness companion
FinTech BizNews Service
Mumbai, 26 August 2025 – Health challenges often arrive unannounced, leading to unforeseen expenses and emotional stress for families. While protection against such uncertainties is crucial, equally important is the need for financial readiness to manage long-term health and lifestyle needs.
Sanjay Arora, Chief of Operations, Tata AIA Life Insurance,
Addressing this dual requirement, Tata AIA Life Insurance proudly announces the launch of Tata AIA Health SIP, a pioneering Non-Participating, Unit-Linked Health Insurance Plan that integrates comprehensive health coverage with wealth creation. Alongside, Tata AIA also unveils Tata AIA Health Buddy, India’s first 24x7 health and wellness companion from a life insurer, making the consumer journey holistic and future-ready.
Health SIP: Protection Meets Wealth Creation
Tata AIA Health SIP is designed to help consumers prepare for tomorrow while staying protected today. It goes beyond conventional health insurance by ensuring that consumers benefit from financial growth alongside health protection.
Key features of Tata AIA Health SIP include:
With these features, Health SIP reimagines health insurance as a future-ready solution, blending immediate protection, long-term growth, and financial flexibility.
Health Buddy: Everyday Support for Your Wellness Journey
Complementing Health SIP is Tata AIA Health Buddy, an innovative virtual companion available 24x7 via the Tata AIA Life Insurance App. Health Buddy ensures that while financial preparedness is taken care of through Health SIP, day-to-day wellness needs are also met with ease.
Services offered include:
With its mascot, Tata AIA Health Buddy embodies care, trust, and accessibility, ensuring families feel supported both in daily health management and during unforeseen medical events.
Commenting on the launch, Sanjay Arora, Chief of Operations, Tata AIA Life Insurance, said, “At Tata AIA, our core value of Consumer Obsession drives everything. We are proud to introduce Tata AIA Health Buddy, India’s first 24x7 health and wellness companion from a life insurer. By blending health, wellness, and life insurance, we are setting a new benchmark in consumer care. Tata AIA Health Buddy empowers our consumers with access to world-class solutions that not only protect their health but enable them to live healthier, more fulfilled lives.
This service is a testament to our commitment to being a true partner in their health and wellness journey and keeps them Har Waqt Ke Liye Taiyaar with confidence and financial security.”