NABARD's Digital Support To Rural Enterprises

Leh Sub-Office Inaugurated to Strengthen Frontier Outreach; New Technology Platforms, Financial Inclusion Tools, and Rural Livelihood Projects Unveiled

The NABARD marked its 44th Foundation Day with a commemorative event at Chennai,

FinTech BizNews Service

Mumbai, July 12, 2025: The National Bank for Agriculture and Rural Development (NABARD) marked its 44th Foundation Day with a commemorative event at Chennai, celebrating its journey as a pivotal institution in India’s rural development. The occasion brought together key policymakers, state officials, banking leaders, and grassroots innovators to reflect on NABARD’s enduring mission and unveil a new chapter of forward-looking initiatives. 

A thought-provoking panel discussion on “Fostering Rural Enterprises for Inclusive Growth” set the tone for the evening

The celebrations were graced by Shri M. Nagaraju, Secretary, Department of Financial Services, Govt. of India; Shri N. Muruganandam, Chief Secretary, Government of Tamil Nadu; Shri Shaji K V Chairman, NABARD apart from Sri. G S Rawat and Sri A K Sood Deputy Managing Directors of NABARD. The event also saw participation of MDs of Indian Bank and Indian Overseas Bank apart from NABARD’s top leadership and senior officials from central and state governments.

 A thought-provoking panel discussion on “Fostering Rural Enterprises for Inclusive Growth” set the tone for the evening, highlighting how rural entrepreneurship can serve as a key driver of job creation, innovation, and equitable development. An exhibition showcasing traditional crafts, agro-products, and rural innovations reflected the dynamic enterprise of India’s villages.

Shri Shaji K.V., Chairman, NABARD, in his address, stated, “NABARD’s 44-year journey is a testament to our unwavering commitment to rural transformation. From enabling access to finance and infrastructure to fostering innovation and resilience, our work has touched millions of lives. As India accelerates toward inclusive growth, NABARD is prepared to lead from the front through digital transformation, support for rural enterprises, and mission-led programmes that unlock grassroots potential. Our focus now is to scale high-impact solutions, nurture entrepreneurial ecosystems, and ensure sustainability remains at the heart of development.”

Shri M. Nagaraju, Secretary DFS, GoI, lauded NABARD’s enduring impact:

“For over four decades, NABARD has served as a cornerstone of India’s rural development strategy. Its initiatives reflect the government’s vision for an inclusive and future-ready rural economy. As we move into an era defined by climate challenges and digital opportunities, NABARD’s role in strengthening rural livelihoods and institutions will be more critical than ever.”

Shri N. Muruganandam, Chief Secretary Tamil Nadu acknowledged NABARD’s contributions in Tamil Nadu, saying that, “NABARD’s support has been instrumental in enhancing rural livelihoods and building self-reliant communities across Tamil Nadu. Its efforts in empowering SHGs, supporting infrastructure, and promoting inclusive finance are deeply appreciated.”

The evening witnessed the launch of several strategic initiatives aimed at expanding NABARD’s outreach and deepening its development impact:

• Inauguration of NABARD’s Sub-office in Leh, Ladakh, reinforcing its commitment to reach India’s most remote regions with credit, capacity building, and development finance.
• Launch of NABARD’s official WhatsApp Channel, to enhance real-time communication and deliver market advisories, FPO information, and product updates directly to rural stakeholders.
• Radio Jingle for Financial Inclusion, targeting rural and semi-urban listeners across AIR and community radio networks with awareness messages on savings, credit, and insurance.
• Graduated Rural Income Generation Programme (GRIP), a livelihood intervention for ultra-poor rural households using returnable grants and capacity support to transition them into formal economic activity.
• RuralTech CoLab Portal, an open digital innovation platform enabling startups, research institutes, and tech developers to co-create, test, and scale rural-centric technologies.
• Launch of “NIVARAN”, a dedicated Internal Grievance Redressal System for Rural Cooperative Banks, offering 24x7 digital access for complaint resolution and governance improvement.
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 The evening also featured the premiere of “Green Roots: NABARD’s Journey Towards Climate Resilience”, a documentary chronicling NABARD’s decades-long work in promoting sustainable agriculture and environmental stewardship.

 Additionally, the following publications were released:

• “RIDF@30: A Journey of Rural Transformation” – celebrating 30 years of the Rural Infrastructure Development Fund and its role in reviving rural connectivity, irrigation, education, and health infrastructure.
• “Grameen Bharat Mahotsav” Coffee Table Book – capturing the vibrant spirit of the January 2025 event at Bharat Mandapam, showcasing rural India’s entrepreneurial and cultural vibrancy.
• “Beyond Numbers 2025” – a narrative impact report highlighting NABARD’s multi-dimensional work across credit, climate, digital, and institutional ecosystems.

With a renewed sense of purpose and a host of visionary initiatives, NABARD’s 44th Foundation Day reinforced its stature as a vital national institution powering India’s rural future. The event reflected not only the achievements of the past but also the momentum for the road ahead rooted in impact, inclusion, and innovation.