ManipalCigna Health Insurance Expands In North


The company saw a growth of 36% growth from the northern region – Uttar Pradesh, Delhi, Punjab, Rajasthan and Uttarakhand in FY 22-23


Ashish Yadav, Head of Products,Sapna Desai, Chief Marketing Officer and Sanjay Gupta, Regional Manager, ManipalCigna Health Insurance at Lucknow

FinTech BizNews Service   

Mumbai, November 21, 2023: ManipalCigna Health Insurance, one of the fastest-growing standalone health insurance company, is actively enhancing its footprint in Uttar Pradesh and North India. The company aims to cater to a wide range of healthcare financing needs and has introduced innovative health insurance solutions to address the unique health needs of various customer segments. With a focus on the Uttar Pradesh market, ManipalCigna aims to increase the adoption of health insurance and offer its customers convenient and lifelong access to high-quality healthcare services.

Sapna Desai, Chief Marketing Officer, ManipalCigna Health Insurance, commented, “"Uttar Pradesh, has only 15.9% of households covered by health insurance or financing according to the National Family Health Survey-5 (NFHS-5). The region has also witnessed a surge in lifestyle-related illnesses and road accidents. To address this healthcare needs and treatment expenses, we at ManipalCigna have health insurance products like "Lifetime Health" and "ProHealth Prime." These flagship products, known for affordability and high sum insured coverage, cater to the specific health needs of the Uttar Pradesh market. Further, our expert team and partners along with our Brand Ambassador, actor Manoj Bajpayee, have played a crucial role in raising awareness about our brand and health insurance solutions. Looking ahead, we're also expanding with new branch offices in Northern region and hiring over 4000 health insurance agents in FY24. This strategic expansion aims to ensure regional accessibility and personalized service, aligning with our commitment to making quality healthcare accessible to all in the Northern region.”

Actor Manoj Bajpayee said, “When it comes to my family's health and my own, I always rely on trusted medical experts as I value their expertise above all else. So, it’s an honour to be part of ManipalCigna family that’s viewed as a Health Insurance Expert for its level of reliability when it comes to supporting people’s healthcare financing needs. ManipalCigna’s rich expertise lies in offering several innovative and fully loaded products in the market, providing quick and easy claim settlement, and delivering better healthcare experience. Thus, I encourage people of Uttar Pradesh to buy health insurance policy, as it not only safeguards your health but also offers peace of mind at times of financial crisis due to medical uncertainties.”

As health insurance expert, ManipalCigna Health Insurance saw a growth of 36% growth in the financial year 22-23 from the Northern region – Uttar Pradesh, Delhi, Punjab, Rajasthan and Uttarakhand.

ManipalCigna has close to 10,000 advisors, major distribution partners such as the Union Bank of India, Bajaj Capital and many others present in over 2400 point of sales locations across the region through distribution network, and 23 branch offices in North India. Further, the standalone health insurance company has 2250 network hospitals in North India, out of the 9,000+ pan-India hospitals across the country. As part of its expansion in the Northern region, ManipalCigna Health Insurance aims at launching new branch offices and plans to hire more employees and nearly 4,000 agents for North push in FY24. 

In response to the increasing prevalence of conditions like hypertension, diabetes, and critical illnesses such as cancer in Uttar Pradesh, along with the associated rising treatment costs, ManipalCigna Health Insurance has consistently introduced tailored health insurance products. These are designed to cater to the distinct health needs of residents in the state. Among these customer-centric solutions is the ManipalCigna Lifetime Health plan, a comprehensive healthcare financing option providing substantial protection with a Sum Insured ranging from Rs.50 lakhs to Rs.3 crores for both domestic and global healthcare needs. Additionally, the ManipalCigna ProHealth Prime plan caters to individuals dealing with medical conditions such as Diabetes, Obesity, Asthma, high Blood Pressure, and high Cholesterol. ManipalCigna ProHealth Prime also comes with features such “Cashless OPD” coverage for doctor consultation, prescribed diagnostic tests and pharmacy expenses that are mostly paid as out of pocket. In addition, it covers “Non-medical Expenses” to ensure there are zero out of pocket expenses towards non-medical items during hospitalization and many more such enticing benefits. 

The state of Uttar Pradesh has been recording the highest number of road accident deaths in the country for a few years now. Thus keeping in mind the increasing accident incidences and cost, ManipalCigna Health Insurance has recently launched ManipalCigna Accident Shield plan, a highly customizable personal accident plan that offers range of sum insured up to ?25 crores in case of Death, Disabilities, and Debt. This plan also offers a claim benefit of up to 200% of the Sum Insured for Accidental Death and Permanent Total Disablement. In addition, the plan provides coverage for Accidental Hospitalization including OPD expenses ensuring even minor injuries are covered. 

ManipalCigna Health Insurance is taking concrete steps to strengthen its presence in the state of Uttar Pradesh and across India to address diverse healthcare financing requirements and extend its innovative health insurance solutions to new customer segments. The insurer is committed to increase penetration of health insurance in Uttar Pradesh and North Indian market and provide its customers with easy and lifetime access to quality healthcare.

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